A line drawing of an apartment building with three floors and an arched entryway, with the words 'Studio Minneapolis' written below.

A creative studio for hotels, hideaways, & places worth remembering.

DISCOVER OUR WORK

WE HELP BOUTIQUE HOTELS BUILD A BRAND THAT FEELS AS DISTINCTIVE AS THE EXPERIENCE THEY’VE CREATED.

  • Art Direction Swoon Magazine
  • A decorated dining table with flowers, candles, tableware, and napkins, set for a meal in an elegant setting.
  • Open book with neighborhood map and guide on patterned background.
  • Line drawing of Villla Petriolo with buildings and trees on an olive green background.
  • Open brochure with red and black vertical stripes, featuring a palm tree and the text "In-Region Italy" on the right side and "Small Luxury Hotels" on the left side, displayed on a red surface.
  • An open magazine featuring an article titled "A ceramist's guide to Copenhagen" with a black and white photograph of a woman holding a ceramic piece. The woman has long, light-colored hair and is wearing a dark top. The background of the photograph is blurred, and the magazine is placed on a pink surface.
  • Collage of promotional images for a hotel loyalty program showcasing scenic ocean views, hotel rooms, and amenities with text highlights including invitations, hotel collection, international locations, discounts, breakfast, upgrades, and rewards.
  • A person of color with dark skin holding a pink and white striped card with the words 'VOUCHER' in red letters, against a background of a red leather chair and a wooden surface.
  • An open magazine lying on a pink surface showing a two-page spread. The left page features a woman lying on her back on a lush green grassy field, with the word 'SLOVENIA' written vertically across the top and the phrase 'The hills are alive' at the bottom. The right page contains text and three smaller images of mountainous landscapes and a woman lying in a meadow.
  • A digital menu cover for a restaurant named 'Space'. The menu has a green background with a marble-like pattern and features the words 'SPACE RESTAURANT' prominently in the center with a decorative leaf element and the words 'NEWHALL MAINS' at the bottom.
  • Open magazine spread featuring a left page with a mountain landscape and the title 'Living in paradise' and a right page with a photo of a woman riding a bicycle outdoors on a cloudy day.
  • Open magazine displaying a travel article about Morocco, featuring images of Moroccan-style interiors and architectural details.
  • A dark red envelope with four postage stamps featuring illustrations of fruit and plants, addressed to Gemima O'Line, placed on a red and white marbled surface.
  • Open magazine with an article about Villa Petrolo in Tuscany, Italy. The left page features a photograph of a picnic setup with a white blanket, basket, wine, bread, apples, and berries on a rustic outdoor landscape. The right page contains a hand-drawn illustration of a villa and text describing the estate and its history.

our clients

  • Alogo of Auberge Collection, featuring a circular design with lines radiating outward.
  • SLH Small Luxury Hotels of the World
  • Resident Hotels
  • Newhall Mains
  • Town Hall Hotel
  • SWOON by SLH
A woman in a white shirt and a wide-brimmed straw hat is sitting at the edge of a pool with her feet in the water. There are tall trees, a body of water, and a mountain range in the background under a partly cloudy sky.

A feel for place. 

An eye for detail.

Named ‘Best for Creative Designs’ in SheerLuxe’s 20 Small Businesses to Support Now.

Founded by Jemima O’Lone, Studio Mimolo brings together creative direction, identity design and illustration for hotels with character.

We take our cues from the stories, surroundings and small details that make a property its own, translating them into brands that feel naturally at home.

Behind the studio > 
Let’s bring your hotel’s character to life.

Tell us about your property, what’s changing and what you’d like its brand to become. We are always open to a chat!

BOOK A DISCOVERY CALL

Our Services

Two playing cards, both aces of hearts, overlapping each other on a black background.

Brand identity
& Creative direction

Close-up of a traditional paper hand fan with a red, white, and black geometric pattern.

Digital design & online presence

A postcard featuring handwritten text, a printed address, and postage stamps, set against a black background.
Close-up of a pear with a branch and green leaves against a black background.

The Printed details - from Menus to magazines

Illustrated maps & Neighbourhood guides

Pair of tortoiseshell sunglasses with tan lenses set against a black background.

content & photography

STUDIO MIMOLO

London
hello@mimolo.co.uk